CATEGORY: Marketing
Posted on June 7th, 2012 by Sarah
Strong brands stay true to who they are no matter the potential consequences. JCPenny has launched a Father’s Day ad with two dads, where it has taken a stand for its values as a company.
Posted on May 25th, 2012 by Katie
It is a small detail, but one that makes a huge difference. Fonts. The majority of people probably don’t pay attention to a font that they like but when there is a font that is unappealing it sticks out like a sore thumb.
Posted on May 22nd, 2012 by Sarah
Toyota has been marketing the Prius c to young artistic, creative, city-dwelling professionals in a very hipster – um, I mean fun way. Ad agency Saatchi & Saatchi LA presents a YouTube campaign to “guide” young car buyers, through the game of life.
Posted on May 21st, 2012 by Shawn
EXIT recently completed the production of radio spots for the Arkansas Hospital Association. The radio spots support the multi-media campaign’s message that Arkansas hospitals are here to make our lives better.
Posted on May 11th, 2012 by Katie
Boyfriend and I have been in the midst of a major backyard renovation – and we have been DIY-ing the whole thing. With all of that in mind it is no wonder that Home Depot has been top of mind in our household lately. One commercial in particular has caught my attention in the last month.
Posted on May 7th, 2012 by Sarah
Once again, change is being made by the power of Social Media. Facebook groups, online petitions and viral Twitter posts pressure Burger King to a change to a cage-free policy for all eggs and pork by 2017. While other fast food joints have increased their percentage of cage-free products, Burger King is the first to set a deadline to be 100% cage-free.
Posted on May 4th, 2012 by Shawn
Chances are you have seen this man before. Many times most likely. You may remember him as a trusted local doctor, a master chef, a sailing enthusiast, dog lover, farmer – but it’s all a lie.
Posted on May 1st, 2012 by Sarah
Not too long ago I raved about my discovery of the creative social network Behance Network. The curators have recently launched more category specific sites with work from the Behance Network, selected by a panel of “judges”.
Posted on April 27th, 2012 by Katie
I’m sure you have heard about Pinterest, and have more than likely set up a board or two. It is now the third largest social networking site in the world.
Posted on April 26th, 2012 by Amber
I recently came across some really neat shopping bags that caught my attention. These bags can fall into the category of “bagvertising” which I think is a perfect name for them.
Big Things Looming
We take pride in being a small firm that brings its clients big results. Now, in our 8th year, our results are getting some big recognition! EXIT was voted the state’s Best Advertising and Public Relations Firm by Arkansas Business readers in its Best of Biz 2010. Big news we’re very excited about! News we know was made possible by our tremendous clients. We work with companies that demand differentiation and expect greater ROI from their marketing efforts. Thank you for pushing us to be better.
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